Product Content Company
Automating final marketing assets creation and delivery
Upscaling production and unlocking user testing
Setting visual direction for imagery and animated content
Google Speculative Experiences
We collaborated with Modem Works and Google to deliver product design, motion graphics, and integrated content. Details are classified and not available due to confidentiality.
Innovation strategy, future concepts and client management by Modem Works.
Nike Football & Kylian Mbappé
Baast Studio — a technology, development, and innovation firm based in Amsterdam, and Modem Works — office for design and innovation, brought us to work on the design and 3D assets for Lil Mbappé's interactive in-stores experience.
Lil Mbappé is a mini version of Kylian, previously taking over Nike Football’s Instagram, ready to help everyone visiting Nike House of Innovation Paris to “engage their Mbappé Mode through crazy fast and fun challenges.”
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Nike Never Done Playing
Nike Never Done Playing brings to center stage a squishy identity to embrace the way young people play. Unpredictable in its application, back-to-school campaign visual language blends with clay-like textures and invites kids to have pressure-free fun with interactive sports challenges.
Nike Wheel Of Sport
Baast Studio and Modem Works brought us on board to translate the Wheel of Sport — the most popular Nike YouTube series show star, into an interactive in-store game. Collaboration covered user experience prototypes, interaction design, and 3D content to spotlight high-performance Nike Jr. Mercurial football boots / soccer cleats. Kids and families visiting House of Innovation Paris were engaged with the Mercurial Wheel of Sport — wherever the wheel landed, an exciting and fun challenge awaited.
Nike Jr. Mercurial “celebrates the game's biggest competition in a design ignited by the science of connectivity and gravity that the world stage inspires”.